Summary
Generally speaking, Ubisoft is usually a company that likes to play by the rules, at least when it comes to the traditional video game marketing format. Usually, an Ubisoft game is revealed, it gets a brief overview teaser trailer, and then it isn’t seen again until gameplay is ready to be shown off for the first time. This is especially true forUbisoft’s more prestigious franchises, such asSplinter Cell, with its remake being announced back in December 2021 and nothing official coming out about it since. But all bets seem to be off when it comes toStar Wars Outlaws.
Unlike most of its high-profile releases in recent years, Ubisoft has decided to share a surprising amount aboutStar Wars Outlaws, pretty much right off the bat. Both a cinematic and gameplay trailer for the game debuted earlier this year in quick succession. But whileStar Wars Outlaws' gameplay trailer is ultimately a positive thing, it might end up being a bit of a problem for Ubisoft in the end.
Star Wars Outlaws' First Reveal Has Its Pros and Cons
Star Wars Outlaws Made a Strong First Impression
Released back in June of this year,Star Wars Outlaws' debut trailers were fairly impressive.Star Wars Outlaws' first revealwas via a cinematic trailer that appeared at Xbox’s June Showcase, and it did a great job of giving fans an insight into the game’s time setting, its main playable protagonist, and the overall tone that the action/adventure game was adopting. Just a day later,Star Wars Outlawsreceived its first gameplay overview, and it was surprisingly lengthy.
Coming in at around 10 minutes,Star Wars Outlaws' gameplay reveal trailertook fans through a bite-size smuggling adventure, following main character Kay Vess and her adorable alien sidekick Nix as they blasted their way out of a criminal den, antagonized an Imperial officer, and escaped the planet using their trusty ship, the Trailblazer. Flashy, beautiful, intense, and suitably charming,Star Wars Outlawsmade a great first impression with its gameplay trailer, and that quickly made it a game worth keeping an eye on.
Star Wars Outlaws' Trailer Might Have Jumped the Gun
WhileaStar WarsUbisoft gamehad been confirmed to be in development for a while, its eventual reveal was still pretty shocking. Normally, high-profile franchise games like this are revealed, given a logo, and left on ice for a while. It’s only after a few months that fans normally receive a cinematic trailer, and then much longer before they get to see gameplay for the first time.Star Wars Outlawswas a surprising outlier.
Jumping straight to the chase,Star Wars Outlaws' one-two trailer punch left a pretty big impact on the gaming industry, at least for a little while, and it definitely got fans talking. Looking as impressive as it did,Star Wars Outlaws' first trailer was the perfect way to get fans excited about the project from the get-go. That being said, Ubisoft may have jumped the gun a little.
Currently,Star Wars Outlawshas a tentative release date of 2024, with no concrete month or day set in the calendar just yet. This means thatStar Wars Outlawscould still be quite a ways off, which could lead to some confusion when it comes to marketing the game in the near future. By releasing a lengthy gameplay trailer off the bat, Ubisoft has implied thatStar Wars Outlawsis quite far along in development, which in turn might have fans asking to see more very soon, which could turn into a real problem if Ubisoft isn’t ready to reveal anything more for a while.
Star Wars Outlaws
WHERE TO PLAY
Experience the first-ever open world Star Wars game and explore distinct planets across the galaxy, both iconic and new. Risk it all as Kay Vess, an emerging scoundrel seeking freedom and the means to start a new life. Fight, steal, & outwit your way through the galaxy’s crime syndicates as you join the galaxy’s most wanted. If you’re willing to take the risk, the galaxy is full of opportunity.DISCOVER A GALAXY OF OPPORTUNITYExplore distinct planets with bustling cities and cantinas before racing across sprawling outdoor landscapes on your speeder. Each planet brings new adventures, unique challenges, and enticing rewards if you’re willing to take the risk.EXPERIENCE AN ORIGINAL SCOUNDREL STORYLive the high-stakes lifestyle of an outlaw. With Nix by your side, turn any situation to your advantage: fight with your blaster, overcome enemies with stealth and gadgets, or find the right moments to distract enemies and gain the upper hand.EMBARK ON HIGH-STAKES MISSIONSTake on high-risk, high-reward missions from the galaxy’s crime syndicates. Steal valuable goods, infiltrate secret locations, and outwit enemies as one of the galaxy’s most wanted. Every choice you make influences your ever-changing reputation.JUMP INTO THE PILOT SEATPilot your ship, The Trailblazer, as you engage in thrilling dogfights with The Empire and other foes, finding the right opportunities to chase, evade, and attack to get the upper hand.
